The Woman Behind the Shine: Why I Founded Rovia Hair
My name is Sylvia.
My journey into the world of hair began over ten years ago. As a hairstylist, I was in direct contact every day with what matters most to you: your self-confidence. But over the years, I saw not only beauty, but also the frustration caused by low-quality extensions.
At 23, I founded my first salon, specializing in hair extensions, and ran it successfully for eight years. Even back then, I was developing my own products, but today I’m taking the next big step.
After a short break, I’m back with Rovia Hair, now as an officially registered brand. It is the result of all my experience and my promise to you of uncompromising quality.
Fifteen Years of Expertise: From Practice to Perfection
During my time behind the salon chair, I’ve seen it all. I’ve tested countless hair types and a wide variety of suppliers from around the world. In the process, I’ve witnessed how low-quality hair tangles, how improper attachment methods damage natural hair, and how women have lost their trust in hair extensions as a result.
These ten years have been my personal research laboratory. I solved my clients’ daily challenges and scrutinized the work of numerous manufacturers. I could no longer settle for mediocrity. I wanted to find quality that makes no compromises and gives you the most secure feeling for your hair.
“True beauty begins where quality, trust, and your personal well-being come together in perfect harmony.”
Rovia Hair: An Oasis of Calm in a Noisy Market
Today, we live in a world of hair extensions that resembles a vast, overwhelming ocean. Everywhere we look, we encounter promises of “number-one” quality, yet often there is little substance behind them.
I founded Rovia Hair in Basel to create an oasis of calm in this ocean. For us, consultation isn’t a sales pitch, but a search for the best solution for you personally. We see ourselves as passionate experts who know every detail, so you can finally put frustrations like tangles or unnatural-looking results behind you.
100% Pure Remy Human Hair
My 15 years of experience form the foundation for your hair. We offer you the purest and finest human hair available on the market.
• Highest purity Thanks to an intact and precisely aligned cuticle layer.
• Silky shine Gentle processing that preserves the natural luster.
• Absolute freedom Whether you’re playing sports, on vacation by the sea, or going about your daily life. These extensions were created to be lived in.
Your radiance begins with you.
True elegance meets genuine honesty with us. Women who no longer want to accept compromises find a home at Rovia Hair. We accompany you on your journey toward greater self-love and self-confidence with hair that feels as natural as your own.
Welcome to ROVIA Hair. Here, luxury becomes tangible.
